Обложка книги Inter-Organizational Trust for Business-to-Business E-commerce

Inter-Organizational Trust for Business-to-Business E-commerce

ISBN: 1931777756;
Издательство: Irm Press

Book DescriptionBased on an in-depth research study, this book provides an avenue for managers and researchers to explore, examine, and describe interorganizational trust relationships in e-commerce participation. Identified are trust behaviors in business relationships as they relate to e-commerce. In comparing their own organization with those researched, managers can then examine their own and their trading partners' trust behaviors.