Consumption in Asia : Lifestyles and Identities (The New Rich in Asia Series)
Beng-Huat Chua, Chua Beng-HuatISBN: 0415213118;
Challenging and contemporary, this collection of essays examines the processes which have transformed underdeveloped countries into full-blown consumer societies. Featuring contributors from These essays give the first detailed analysis of consumerism within East and South-East Asia and contain case studies from Malaysia, Hong Kong, Indonesia, Singapore and Japan.
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