Business 2000: Marketing
Jim Burrow, James L. BurrowISBN: 0538431334;
Business 2000: Marketing covers topics such as marketing and e-commerce, meeting customer's needs, planning products and services, and wholesalers and retailers. Loads of activities and checkpoint problems are included to guarantee comprehension. With added coverage on pricing methods, credit, and marketing communications, Business 2000: Marketing will fulfill your course needs.
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