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Barbara Lehman

Hitting the Right Nerve: Marketing Health Services

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· OZON.ru 7842р. [Проверить наличие]
ISBN: 0595202721
Издательство: Writers Club Press
Create Smarter Marketing To Women Sharpen your marketing skills to reach your most influential healthcare buyer. Increase your effectiveness and your understanding of the complex womenA?s market: A? Learn what motivates women today A? Segment key buying sectors A? Understand the effects of managed care and the Internet on women A? Develop a solid rationale for branding and marketing consistently
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