Обложка книги Hitting the Right Nerve: Marketing Health Services

Hitting the Right Nerve: Marketing Health Services

ISBN: 0595202721;
Издательство: Writers Club Press

Create Smarter Marketing To Women Sharpen your marketing skills to reach your most influential healthcare buyer. Increase your effectiveness and your understanding of the complex womenA?s market: A? Learn what motivates women today A? Segment key buying sectors A? Understand the effects of managed care and the Internet on women A? Develop a solid rationale for branding and marketing consistently