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Betty Joos, John Joos

Marketing for the Legal Nurse Consultant

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· OZON.ru 4354р. [Проверить наличие]
ISBN: 0967473004
Издательство: Informed Decisions Inc
Legal Nurse Consultants have the health/medical knowledge to provide valuable insight into medical issues of legal cases; however, most nurses don't have a clue about how to market those services. This book offers answers to their marketing problems. They will learn how to: Target attorneys that need their services; classify prospects and assess their needs; develop outstanding brochures and cover letters; use networks and networking to their advantage; be a solution to attorneys' problems; and do all this on a minimal marketing budget.
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