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ISBN: 0931961408Издательство: Crisp Publications
A tactical handbook for management consultants and other professionals who want to learn how to market their services successfully. You'll learn how to define your market, build a marketing plan, identify and promote unique strengths, and more. Learning Objectives: To learn the five key areas for successful management. To find out how to fill your market niche. To build your image for client-driven sales. To develop your marketing plan with four proven steps.