Обложка книги Selling: Building Partnerships w/GoldMine Software

Selling: Building Partnerships w/GoldMine Software

ISBN: 0072426160;
Издательство: McGraw-Hill Companies

Selling: Building Partnerships, 5/e, by Weitz, Castleberry, and Tanner is the first text to integrate the partnerships/relationship theme in the selling course. It presents selling theories and skills and encourages the students to practice applying them. This edition features a revision of the traditional selling process, a thorough description of the buying and partnering processes used by business firms and the changes occurring in these processes, how to build a career in selling, an emphasis on the role of the salesperson and highlights the way salespeople use technology to learn about, connect with, and build relationships with their customers.

Похожие книги:

Barton A Weitz, Stephen B Castleberry, John F Tanner
Using real people, real stories, real examples, and rea