Нравится LibRing?
Расскажи друзьям:
Mark N. Clemente

The Marketing Glossary: Key Terms, Concepts and Applications in Marketing Management, Sales, Advertising, Public Relations, Direct Marketing, Market Research, Sales promotion

Книгу можно купить в интернет-магазинах:

· OZON.ru 2077р. [Проверить наличие]
ISBN: 0971943427
Издательство: Clementebooks
A combination dictionary, encyclopedia, and how-to guide with definitions, formulas, checklists, examples, and applications of key terms in marketing, sales, advertising, public relations, direct-marketing, sales promotion, and market research. The Marketing Glossary is an acclaimed reference work whose hardcover edition was published by the American Management Association. Newly updated, it contains more than 1,400 entries.
Посмотрите другие книги этой тематики: