Нравится LibRing?
Расскажи друзьям:
Leonard H. Hoyle

Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions

Обложка книги Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions

Книгу можно купить в интернет-магазинах:

· OZON.ru 2822р. [Проверить наличие]
Серия: The Wiley Event Management Series
ISBN: 047140179X
Издательство: John Wiley and Sons, Inc
Страниц: 230
Authored by a well-known figure in the field. - Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising. - Individual chapters address the differences involved in marketing different types of events. - Examines future trends and key issues such as how to reach new event attendees. - Includes appendices with sample forms, contracts, and more.