Pure Selling : The Basics (Self-Counsel Business Series)
Wayne VanwyckISBN: 1551800632;
More people earn $50,000 a year in a sales career than in any other field, with many salespeople earning twice that or more. To achieve such high career and salary goals, you need the right skills and knowledge to be more confident and effective. With a unique blend of proven communication skills and an understanding of today's marketplace, Wayne Vanwyck will help you break through your self-imposed barriers to create lasting and profitable partnerships with your customers. Along the way you will learn: the steps of the sales process - from cold calling to closing the sale, the four characteristics of a successful salesperson, how to build customer relationships, the six trust factors that help you close larger sales in a shorter time, the seven key questions you need answered before you make your presentation, the dangers of product knowledge, and the six steps to answering objectives. Includes role-playing exercises, worksheets, and a daily evaluation program. With no...
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