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Andris A. Zoltners, Prabhakant Sinha, Greggor A. Zoltners

The Complete Guide to Accelerating Sales Force Performance : How to Get More Sales from Your Sales Force

Обложка книги The Complete Guide to Accelerating Sales Force Performance : How to Get More Sales from Your Sales Force

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ISBN: 0814406505, 9780814406502
Издательство: AMACOM
Год издания: 2001
Страниц: 496
Every firm's sales force combines the distinctive personalities of its members with complex issues of size, pay structure, incentives, performance evaluation, and effective uses of new technology. And while underrepresented in most marketing texts, the