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ISBN: 1587620820Издательство: Aspatore Books
Год издания: 2003
Book DescriptionThis insider look at over 30 major industries and professions is ideal for salespeople, lawyers, consultants, accountants and other professional services business people who need to "get smart fast" and understand an industry?s/company?s "pain" before a client meeting, sales pitch or other event. Each industry overview has sections written by current, leading C-Level executives (CEOs, CFOs, CTOs, CMOs, Partners) from their respective industries and enables you to speak intelligently with anyone after being "briefed" by a leading executive from that industry. Over 200 executives from Global 1000 companies such as GE, Amex, Coke, AT&T, Duke Energy and companies from every other major industry have contributed to this brief. This report also includes a special section on sales ethics and dealing with clients/prospective clients according to new standard ethical guidelines. Pulling from every book, report and journal published by Aspatore Books, Executive Reports...