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ISBN: 1596221216Издательство: Aspatore Books
Год издания: 2005
Book DescriptionInside the Minds provides readers with proven business intelligence from C-Level executives (Chairman, CEO, CFO, CMO, Partner) from the world?s most respected companies nationwide, rather than third-party accounts from unknown authors and analysts. Each chapter is comparable to an essay/thought leadership piece and is a future-oriented look at where an industry, profession or topic is headed and the most important issues for the future. Through an exhaustive selection process, each author was hand-picked by the Inside the Minds editorial board to author a chapter for this book. Chapters Include: Richard E. Gotham, Executive Vice President, Sales & Marketing, Boston Celtics (Banner Seventeen LLC) ? "Generating Sales in the Sports Industry"; Charles Wayne Dickinson, Executive Vice President, Sales, MBCI, a Division of NCI Building Systems, Inc. ? "Finding & Keeping New Customers"; Todd Gibby, Senior Vice President, Sales, Blackboard Inc. ?...