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ISBN: 0972148965Издательство: Unified Business Technologies Press
Год издания: 2004
Book DescriptionUnderstanding financial management is critical in today?s global marketplace. Financial Management: A Practical Guide to Value Creation is designed for general managers, senior functional managers, and business students interested in the practice of financial management. The book introduces innovative techniques in a practical, intuitive way, but assumes no prior knowledge beyond a rudimentary understanding of financial statements. Unlike most texts, which are conceptual in nature, Financial Management: A Practical Guide to Value Creation ties concepts to reality. In fact, the concepts covered in each chapter are applied to an actual company, which reinforces the reader?s understanding of the subject matter. Practical examples are also integrated to demonstrate how the financial tools and techniques can be used to improve the decision making process. Financial Management: A Practical Guide to Value Creation underscores the principles of financial...