Обложка книги Research Methods for Business : A Skill Building Approach

Research Methods for Business : A Skill Building Approach

ISBN: 0471203661; 9780471203667;
Издательство: Wiley Text Books
Страниц: 464

Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.