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ISBN: 1841124389, 9781841124384Издательство: Capstone
How does this scenario sound? You have an area of expertise. You can offer sensible and authoritative advice to others. They pay you. You go home feeling fulfilled. Sound too simple? Well with some enthusiasm and some Smart advice to help you alongthe way, Patrick Forsyth, successful entrepreneur and leading consultant, will show you everything you need to know about starting and maintaining a successful consultancy. Smart Things to Know About Consultancy will give you the foot-up youneed; from deciding your service range and fee scale, through targeting prospects and brand management, to writing winning proposals and working styles. You need to be a jack of all trades and, more importantly, master of many. Patrick Forsyth reviews these topics and many more: The nature of consultancy ? what do consultants actually do? Marketability - any consultant must decide exactly what it is that he or she is going to actually do for their clients. OK, so...