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ISBN: 0-910965-35-8Издательство: Cyberage Books; 1st edition
Год издания: 2000
If you're looking for information-driven business solutions that really work, you'll appreciate David Vine's savvy, no-nonsense approach to using the Internet to stay one step ahead of the competition, fn Internet Business Intelligence, How to Build a Big Company System on a Small Company Budget, Vine explains how any firm-regardless of size-can harness the Internet to create and maintain a powerful information edge. Internet Business intelligence covers these topics and more: Business Intelligence-what it is, why you need it, and where to find it today; How to build an easy-to-use Internet Business Intelligence System (IBIS); How small business owners and entrepreneurs can use IBIS to compete with giants; Key IBIS strategies for business management, marketing, and finance Using IBIS to launch a business...find customers...test new products...increase sales; Using IBIS to track competitors...explore markets...evaluate opportunities...