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ISBN: 0923910212Издательство: New Media Ventures
Год издания: 2003
Book Description Movies For Business: Big-Screen Lessons in Corporate Vision, Entrepreneurship, Logistics and Ethics is the second volume in a series of self-study guides aimed at helping managers cope with difficult situations and improve day-to-day performance. Use this guide to : * Sharpen your product-development skills * Train your staff in leadership * Think through key entrepreneurial issues * Enliven your business presentations In this guide, you'll learn * That even a seemingly hopeless situation can be managed successfully with creative use of resources (from the movie "Zulu") * How to avoid or survive a public-relations crisis (from the movie "Roger & Me") * Techniques for balancing workand family life (from the movie "One, Two, Three") Key concepts for developing new technologies (from the movie "The Story of Alexander Graham Bell") How to keep your entrepreneurial dream from turning into a nightmare (from...