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· OZON.ru 2008р. [Проверить наличие]
ISBN: 0865029245Издательство: Professional Dev Inst Pr
Год издания: 2002
Up-to-date intelligence has been at the center of the most effective policies and decisions advanced by agile enterprises, governments and the military. Its absence has led countless national and business leaders to defeat. Even so, most organizations today remain vulnerable to and driven by surprise events. And many are beyond rescue because they neglected intelligence and counterintelligence throughout their value chain - from strategic thinking, hiring, contracting, security, research, engineering and IT to marketing, communications, sales and customer service. Yet, the cost of investing in intelligence is negligible when compared to the long-term dividends it yields and the risks it mitigates. Building an intelligence culture is vital, as never before, in a business environment characterized by seamless connectivity, ubiquitous competition, inter-company collaboration (sometimes with direct competitors), speed, chaotic trade, rising tensions, and a trend to Ming more...