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James A. Swanson, Michael L. Baird

Engineering Your Start-Up: A Guide for the High-Tech Entrepreneur

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· OZON.ru 1106р. [Проверить наличие]
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ISBN: 1888577916
Издательство: Professional Publications, Inc.
The economy may not be great, but there are still plenty of entrepreneurs around with great ideas for high-tech start-ups. If you are one of them, this book will help you succeed. It gives you all the basic information you need to make your great idea a business reality. Updated for today's business and economic climate, the new, fully revised edition of Engineering Your Start-Up is the complete guide to launching and growing a successful high-tech company. The authors, both successful veterans of many start-ups, focus you squarely on the fundamentals of making a new business work. They demystify the start-up process with frank advice, insider's tips, and in-depth analysis. On-point case studies show you what to do--and what to avoid. An expandedlist of resources steers you to help when you need it. You'll learn what it takes for you to create and manage a start-up, and the personal characteristics required for success in your new venture. Engineering Your Start-Up offers...