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ISBN: 1576752259Издательство: Berrett-Koehler Publishers
In the annals of American business, Digital Equipment Corporation's case history ranks among the most interesting. Over its 40-year lifetime, it reached the Fortune 50, had sales of over $14 billion, and for a time was the number-two computer maker, behind only IBM. It also was a computing pioneer, creating a great many of the innovations we take for granted today. Yet it failed as a business and was ultimately sold to Compaq. In this book, DEC insiders analyze the culture of innovation that drove DEC tothe top - how it was created, how it evolved, and why it ultimately collapsed. Author Edgar Schein's past and current consulting clients include Apple, Citibank, General Foods, Hewlett-Packard, and others.