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Wendy Goldman Rohm, Wendy Goldman Rohm

The Murdoch Mission: The Digital Transformation of a Media Empire

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ISBN: 0471383600, 9780471383604
Издательство: Wiley
Raves for The Murdoch Mission "Wendy Goldman Rohms exciting new book sheds light on one of the worlds most powerful, yet enigmatic figures?? Rupert Murdoch. Given unparalleled access to Murdoch and his sprawling media empire, Rohm has drawn a detailed portrait of the man who single-handedly created one of the largest media companies on the planet. Its an epic story not to be missed." ??Eric Nee, Senior Writer, Fortune magazine "Wendy Goldman Rohm has written a fascinating account of how Rupert Murdochs News Corp. is fighting the battle for access to the worlds audiences and advertisers. The Murdoch Mission is a must read for anyone who wants to understand the people and forces shaping the future of the global media and entertainment business." ??Michael J. Wolf, Senior Partner & Director, McKinsey & Company "Presenting the man behind the media mogul, The Murdoch Mission aims to dispel much of the mythology about Rupert Murdoch. Author...