Обложка книги Sports Marketing

Sports Marketing

ISBN: 007312821X; 9780073128214;
Издательство: McGraw-Hill/Irwin
Страниц: 576

<blockquote>Sports Marketing presents this field as a new discipline, helping readers gain a stronger understanding of how to apply marketing strategies and tactics within the sports marketing environment.</blockquote> <blockquote>Fullerton crafted this