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Steve Lance, Jeff Woll

The Little Blue Book of Advertising: 52 Small Ideas That Can Make a Big Difference

Обложка книги The Little Blue Book of Advertising: 52 Small Ideas That Can Make a Big Difference

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· OZON.ru 2330р. [Проверить наличие]
ISBN: 1591841240
Издательство: Portfolio Hardcover
Год издания: 2006
Страниц: 288
The new bible for creating more powerful advertising

These days, the fundamentals of advertising that truly build great brands are often overlooked. But Steve Lance and Jeff Woll are leading a back-to-what-works movement with The
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