Обложка книги Juice: The Creative Fuel That Drives World-Class Inventors

Juice: The Creative Fuel That Drives World-Class Inventors

ISBN: 1591392888; 9781591392880;
Издательство: Harvard Business School Press
Страниц: 224

Juice juxtaposes the stories of classic inventors with a new breed of innovators, such as hypersonic sound inventor Woody Norris, genomics pioneer Lee Hood, mechanical whiz Dean Kamen, and business systems inventor Jay Walker Schwartz reveals the brilliant strategies including pinpointing problems to crossing knowledge boundaries, to visualising results, to applying analogies, and to embracing failure that Schwartz reveals the brilliant strategies that today’s inventors use to journey beyond imagination and bring back ideas that can change the world.

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