Обложка книги Lexus: The Relentless Pursuit

Lexus: The Relentless Pursuit

ISBN: 0470821108;
Издательство: John Wiley & Sons
Страниц: 280

A fascinating insight into how Toyota conceived, developed and launched its own luxury car brand - Lexus. This remarkable success story will explain how the Japanese giant went from zero to 25hare of the luxury car market in the space of only ten years.