Обложка книги Communicating with Brazilians: When "Yes" Means "No"

Communicating with Brazilians: When "Yes" Means "No"

ISBN: 0292702876;
Издательство: University of Texas Press
Страниц: 260

Brazilians are gracious, friendly, fun-loving people, which makes their country a very inviting place to visit for pleasure or business. So great is their cordiality that Brazilians will say "yes" to almost any request?even when they actually mean "no"?which can be quite confusing for U.S. visitors who are used to a more direct style of communication. In fact, as Americans spend time in Brazil, they discover a number of cultural differences that can hamper their communication with Brazilians. To overcome these barriers, this book analyzes Brazilian culture and modes of communication and compares them with their American counterparts to help Americans learn to communicate successfully with Brazilians and vice versa. To aid Americans in understanding the Brazilian perspective, Tracy Novinger presents a portrait of Brazil's history, racial fusion, economy, and contemporary lifestyles. She focuses in on many aspects of Brazilian culture, such as social organization...

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