Intercultural Management: MBA Masterclass
Nina JacobISBN: 0749435828;
Издательство: Kogan Page
Any company operating across culturally different contexts has a need for intercultural management, whether the cultural differences are "external" (e.g. different regional cultures) or "internal" (e.g. differences in company culture). With the number of companies falling into this category, it is not surprising that intercultural management is an area of increasing importance to both academics and practitioners.
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