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ISBN: 0313288097Издательство: Greenwood Press
Basic information is provided on how contribution programs can be used in community-based development with satisfying results for all. Senior corporate managers are encouraged to go beyond traditional giving and to consider other areas. Concrete suggestions and a review of the experience of some of the pioneers are presented. For companies and foundations which have limited resources, but have a desire to participate, several techniques of indirect investments in social development are shown.