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ISBN: 0875848583Издательство: Harvard Business School Press
Throughout much of the twentieth century, the American corporation was looked to as a bedrock of stability and security, a benevolent institution whose power and influence was a trusted force in business and society alike. For better or worse, this corporation no longer exists. The intensified competition produced by globalization, deregulation, and information technology, along with slowed growth and economic flux, have profoundly altered corporate America's relationship with employees, shareholders, communities, government, and society. New World, New Rules is a compelling chronicle of the American corporation's changing role, as well as a perceptive look at what these changes mean for both business and public policy. Author Marina Whitman shares both personal experiences and in-depth research from her distinguished career as a business leader, government adviser, teacher, and influential corporate strategist. One of the first women appointed to a major corporate board, a...