The Legend of Pfizer
Jeffrey L. RodengenISBN: 0945903375;
Founded as a fine-chemicals manufacturer in 1849, Pfizer has grown into one of the most innovative healthcare companies in the world. During World War II, Pfizer used its mass fermentation process to mass-produce the wonder drug penicillin, thus saving thousands of Allied lives. Today, with revenues topping $15 billion, Pfizer's drug pipeline is the envy of competitors and its pharmaceuticals for animals and humans make it a leader in its therapeutic categories. In 1999, the company celebrated its 150th year in business, and was named Company of the Year by Forbes Magazine. With information available nowhere else, this book is the result of years of research, countless interviews, and extensive archival review. Illustrated with images from the companys inception to present day, The Legend of Pfizer chronicles the story of a company that has become an integral part of our lives.
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