The Legend of Polaris
Jeffrey L. RodengenISBN: 0945903928;
Book DescriptionThe Legend of Polaris recounts the remarkable saga of the company that invented the snowmobile. Polaris stuggled to survive, but ultimately came out the winner. Innovation, imporvement, and leadership are hallmarks of the company's success, and those qualities enabled Polaris to survive mulitple economic recessions and a blizzard of competition. After becoming the number one manufacturer of snowmo iles, Polaris went on to create the first automatic transmission ATV; the first electronically fuel-injected snowmobile; a line of stable, reliable personal watercraft; a sport-boat line; and Victory, the company's celebrated motorcycles.
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