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ISBN: 0743216954Издательство: Free Press
Год издания: 2004
Book Description In the tradition of the bestselling Intellectual Capital , internationally recognized management and quality expert Rafael Aguayo shows how integrated mastery of many areas of knowledge -- MetaKnowledge -- can give corporate managers an edge, no matter what the future has in store. In today's world, the basis of economic power and wealth is rapidly shifting from physical resources to intellectual resources. Former powerhouses like U.S. Steel are now minor players, while modern giants such as Microsoft dominate industries that didn't even exist twenty-five years ago. The economy undergoes wild fluctuations. The Internet boom has come and gone. Through globalization, international boundaries are becoming less important every day. In such a dramatically changing environment, the management philosophy that endures must be based on principles that transcend daily occurrences and swings in the market. That's where MetaKnowledge comes in. Rafael Aguayo...