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ISBN: 0199249148Издательство: Oxford University Press
Год издания: 2005
Book DescriptionSocial capital, the advantage created by location in social structure is a critical element in business strategy. Who has it, how it works and how to develop it have become key questions as markets, organizations and careers become more and more dependent on informal discretionary relationships. The formal organization deals with accountability; Everything else flows through the informal; advice, coordination, cooperation, friendship, gossip, knowledge, trust. Informal relations have always been with us, they have always mattered. What is new is the range of activities in which they now matter, and the emerging clarity we have about how they create advantage for certain people at the expense of others. This is done by brokerage and closure. Ronald S. Burt builds on his celebrated work in this area to explore the nature of brokerage and closure. Brokerage is the activity of people who live at the intersecting of social worlds, who have a vision advantage of seeing...