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Mike W. Peng

Behind the Success and Failure of U.S. Export Intermediaries

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· OZON.ru 12598р. [Проверить наличие]
ISBN: 1567201520
Издательство: Quorum Books
What determines the success or failure of U.S. export intermediary firms, and how well (or badly) have they been doing? Have they really lowered the transaction costs for their clients, minimized agency costs, and acquired competitive capabilities in world trade? These questions, until now unasked and unanswered, are the critical ones studied by Mike Peng, based on his unique set of empirical research findings. Employing a combination of qualitative and quantitative methods, Peng provides definitive answers to these and other questions. His book will be an important resource for entrepreneurs and manufacturing executives seeking export intermediary services, government officials in charge of export promotion, and scholars and researchers throughout the field of international business and trade.