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Bill Cates, Bill Cates

Get More Referrals Now! The Four Cornerstones That Turn Business Relationships Into Gold

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ISBN: 0071417753, 9780071417754
Издательство: McGraw-Hill
Год издания: 2004
Страниц: 224
Sales legend Bill Cates uses his experience and expert knowledge to show sales professionals how to work smarter (not harder) by employing "The Four Cornerstones of Referrals" --relationship building and customer service, creating referral alliances and networks, prospecting, and targeting niche markets. Using Cates's easy-to-master referral-based selling techniques, readers: Work less and earn more by getting existing customers to work for them generating high-quality referrals Turnevery business contact into a relationship and every relationship into a sales success story
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