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ISBN: 0832950009Издательство: Wbusiness Books
Год издания: 2005
Book DescriptionSales is the most important function to any enterprise, but small business owners and entrepreneurs have no idea how to hire salespeople, let alone hire GREAT salespeople. Many entrepreneurs and small business owners often hire salespeople based on their work experience at large corporations, or they hire salespeople based on "feelings." These common mistakes often become the reason small businesses fail within their first five years. Great Salespeople Aren?t Born, They?re Hired shares the secrets of hiring great salespeople for small businesses (less than 200 employees). The old methods of recruiting top sales professionals just don?t work anymore. Joe Miller, a trailblazer in the head hunting profession, presents the foolproof techniques for finding great salespeople that have fueled the success of his company, SalesKingdom, and have revolutionized the recruitment process. Starting from a simple premise, the BASE, Great Salespeople...