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Stephen Gresham, Evan Cooper

Attract and Retain the Affluent Investor: Winning Tactics for Today's Financial Advisor

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· OZON.ru 4017р. [Проверить наличие]
ISBN: 0793144337
Издательство: Dearborn Trade, a Kaplan Professional Company
In order to ensure future success, financial advisors must find a way to compete for one of the fastest-growing segments of the investing population - the affluent. Stephen D. Gresham and Evan Cooper, authors of Attract and Retain the Affluent Investor , show readers that by adapting current methods and learning how to provide a richer level of service, financial advisors will be able to capitalize on this opportunity and create greater client satisfaction.