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ISBN: 1587620650Издательство: Aspatore Books
Inside the Minds: The Automotive Industry features C-Level executives from some of the world?s leading automotive companies. In this unprecedented look at the business, executives share their knowledge on the future of the industry ? areas within it that are poised for the most growth, the endless impact of technology and the Internet, consolidation, effective management and client services, automobiles themselves, and more. This unique glance inside the automotive world is a must-read for every professional either in the industry, or impacted by it (marketers, lawyers, financial professionals), as well as any individual with a keen interest in the business.