Книгу можно купить в интернет-магазинах:
· OZON.ru 19588р. [Проверить наличие]
ISBN: 0792385721Издательство: Kluwer Academic Publishers
Professors Edward L. Melnick, Praveen R. Nayyar, Michael L. Pinedo and Sridhar Seshadri, all from New York University, have created a work that will most certainly be of interest to both academic and business readers with an interest in the future of global financial services. Motivating this book is the recognition that the financial services industry is undergoing an ever-increasing rate of change, and that management tools for dealing with this change are not current. `Service' is the cornerstone of the new business paradigm in the financial services industry. It is driven by the twin revolutions of disintermediation and deregulation and combined with technology to form a huge competitive force within the industry. Recognizing the need for a multi-disciplinary approach to the problem, the editors of Creating Value in Financial Services have called upon colleagues at a number of academic and business institutions to fashion a resource for those who wish to understand and begin to...