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George Petrochilos

Managerial Economics: A European Text

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ISBN: 033399423X
Издательство: Palgrave MacMillan
This brand new text places the study of managerial economics firmly in a European context. Managerial Economics offers a lively and readable account of how economic theory can be used to make effective business decisions. With numerous case studies and examples, Managerial Economics guides students through the concepts and applications of the subject to provide a comprehensive understanding of the complexities of economic decision making in business.