Wireless Leadership Strategies: Industry Insiders on Cutting Costs and Growing Profits while Staying Customer-Focused
Kari A. RussISBN: 1596220635;
Book DescriptionWireless Leadership Strategies is an authoritative, insider's perspective on the ins and outs of one of today's fastest-growing industries, and the future of the business on a global scale. Featuring CEOs, COOs, and sales executives from some of the leading wireless companies across the nation, this book provides a broad, yet comprehensive overview of the current and future trends that are shaping the face of wireless, from phone and Internet services to global positioning systems and beyond. Covering everything from assembling the right team to sustaining the right product mix, these authorities offer practical and adaptable strategies for staying ahead of the curve to harness the latest technologies and serve customer needs while preserving a solid business model. The different niches represented and the breadth of perspectives presented enable readers to get inside some of the great minds of today, as experts offer a wealth of detail around what it takes to secure...
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