Proactive Risk Management : Controlling Uncertainty in Product Development
Preston G. Smith, Guy M. MerrittISBN: 1563272652;
Proactive Risk Management provides product development teams and managers with a step-by-step process for managing innovation risk in an effective cross-functional manner. In addition to providing a formula, this book illuminates the rationale of managing project risks allowing project and product development managers to successfully adapt the process to their organizations and projects. Proactive Risk Management's unique approach provides: - A model of risk that is scalable to any size project or program and easily deployable as the risk management approach built into any product development or project management life cycle. - Methods for identifying drivers (causes) of risks so you can manage root causes rather than the symptoms of risks. - An appropriate quantification of the key factors of a risk that allows you to prioritize risks without introducing errors that render your numbers meaningless. - A clear distinction between a risk and an issue and the different...
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