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Adrian Gostick, Dana Telford

The Integrity Advantage: How Taking the High Road Creates a Competitive Advantage in Business

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ISBN: 1586852469
Издательство: Gibbs Smith Publishers
With The Integrity Advantage, Adrian Gostick and Dana Telford establish a burning platform-that personal integrity is a proven competitive advantage in business. Prominent business leaders from some of North America's most respected companies-including Don Graham of the Washington Post, former Johnson & Johnson CEO James Burke, and Hank Paulson, Jr. of Goldman Sachs-discuss the role integrity has played in their successes, and offer examples of the importance of integrity in business today. Not merely a collection of essays, the authors also share an effective system of decision-making designed to help anyone implement integrity into every action. The importance of trust and credibility within business relationships is examined and discussed, as Telford and Gostick illustrate how to juggle wealth, power, and responsibility-and be a person of character. Given the recent uncertainty fostered by questionable corporate tactics, however, now is the time to examine what role...