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Bob King

The Idea Edge: Transforming Creative Thought into Organizational Excellence

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· OZON.ru 3540р. [Проверить наличие]
ISBN: 1576810194
Издательство: Goal/QPC
This book provides new application tools for stimulating creativity in the workplace. Unlike other books on this topic, the Idea Edge takes you beyond the theory of creativity by providing team leaders and managers specific tools and techniques to support and practice creative thinking within their organizations. The book is intended to turbo-charge traditional continuous improvement activities and increase a team's ability to develop breakthrough ideas when solving problems, improving processes, developing new products, and creating strategic plans. It's elements heighten traditional brainstorming methods by breaking people's routine patterns of thinking and surfacing their creative potential. The steps covered are powerful, but practical, and inspire teams by evolving their skills and contribution to organizational success. The Idea Edge highlights include: I: The Creativity Tools-describing the seven tools for generating ideas; II: The Idea Selection Tools-explaining how to select...