Smart Things to Know About Business (Smart Things to Know About (Stay Smart!) Series)
James LeibertISBN: 1841124249; 9781841124247;
Book DescriptionIt's easy to become overwhelmed by the sheer volume of books about business. A quick glance at the shelves of any bookstore presents a cacophany of advice, fads and panaceas. It's about time someone sifted through it all to provide a clear picture of what business is really about and to highlight the rare nuggets of valuable insight. Smart Things to Know About Business is the book you've been looking for - it guides you past the hype and the jargon to show you how every part of a successful business contributes to just a few, simple goals. James Leibert takes you on a high-speed tour of the smartest business ideas, showing you which are useful and where to find out more. Along the way, you'll learn the essential secrets behind any successful business: the highest priority is to create real value for your customers as efficiently as possible, making money will inevitably follow. get an edge over your...