Managing and Using Information Systems : A Strategic Approach
Keri E. Pearlson, Carol S. SaundersISBN: 0471346446; 9780471346449;
* Concepts are presented in clear, non-technical jargon. * Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations. * Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.