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Gregory K. Ericksen

The Ernst & Young Entrepreneur of the Year Award Insights from the Winners' Circle

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· OZON.ru 9528р. [Проверить наличие]
ISBN: 0793148898
Издательство: Dearborn Trade, a Kaplan Professional Company
You Be the Judge! Do you have what it takes to be a winning entrepreneur? Find out by reading the insights of those who have started a business from the kernel of an idea and watched it flourish. We?re talking about entrepreneurs who have won the Ernst & Young Entrepreneur Of The Year® Award (EOY) and gone on to serve as judges for the annual competition. Drawing on the insights of both EOY winners and judges, Gregory K. Ericksen provides an insider?s look at how and why entrepreneurs succeed across the full range of business opportunities?and obstacles. These insights will help you judge how you and your business practices stack up against the best of the best. Ericksen outlines make-or-break criteria developed over 16 years in the EOY program to reveal the business principles that often make the difference between entrepreneurial success and failure. In The Ernst & Young Entrepreneur Of The Year Award® Insights from the Winner?s Circle,...