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ISBN: 0787969664Издательство: Jossey-Bass
Год издания: 2003
Amazon.comManagement consultants Robert Graham and Randall Englund believe that the development and launch of successful new products and services hinges on the formation of a thoroughly integrated, "project-based" organization. In Creating an Environment for Successful Projects: The Quest to Manage Project Management , they use the experiences of Hewlett-Packard, AT&T, General Electric, United Airlines, and other notable firms to show what they mean. They also demonstrate how upper managers can cultivate such an atmosphere in their own enterprises and avoid the failures that otherwise threaten their corporate survival.Book DescriptionSince it was first published in 1997, Creating an Environment for Successful Projects has become a landmark work that shows how to develop project management as an organizational practice. This second edition offers solid, results-oriented advice on how upper management can create an environment that supports the success of special...
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