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ISBN: 0738202681Издательство: Perseus Publishing
The definitive resource for anyone developing and launching evaluation programs in organizations. From new product launches to large-scale training initiatives, organizations need the tools to measure the effectiveness of their programs, processes, and systems. In Evaluation in Organizations, Darlene Russ-Eft and Hallie Preskill integrate the most current research with practical application to provide the definitive resource on organizational evaluation for managers, human resource professionals, andstudents and teachers alike. From designing surveys and interviews to analyzing data to communicating results, the authors present a systematic and rigorous approach to conducting evaluations and using them to foster learning and enhance performance at all levels.